Popular designer collection
curated Designer Gowns, Chosen With Intention
Ivory Bridal offers a thoughtfully curated collection of bridal and mother-of-the-occasion gowns from designers known for exceptional craftsmanship, timeless elegance, and modern romance.
With over 150 bridal gowns in store and new collections arriving regularly, our stylists help you discover a dress that reflects your personal style and vision — without the overwhelm.


the ivory experience, centered entirely around you
From the moment you walk through our doors, your appointment becomes our sole focus. Our boutique is intentionally designed for privacy, comfort, and connection, allowing you to relax and enjoy every moment. Whether you’re beginning your search or returning to say yes, our expert stylists are here to guide you every step of the way.
Free Champagne
Personalized Fittings
In-House Alterations


What designers do you carry?
We carry Paloma Blanca and Mikaella, Justin Alexander and Justin Alexander Signature, WToo and ByWatters and Stella York.
What is the average price of your gowns?
Our gowns generally run between $1,400 and $4,000. We do sell off the rack and discontinued styles that are discounted from 10% to 75%.
How long is a bridal appointment?
We schedule our brides for 90 minutes. During that time, you can try on as many gowns as you would like. We offer a VIP Bridal appointment that is two hours long. We offer charcuterie from and a mimosa/prosecco bar. We allow up to 8 guests at that appointment which we do exclusively on Sundays. We will be able to tailor the appointment to fit your needs.
How long does it take for a bridal gown to come in?
It depends, but we like to give you plenty of time so that you are not rushing when you are in the last days of your wedding planning. On average, give yourself six months for the gown to arrive and about three months for the alteration process. A bride who visits us 9-12 months in advance will have a stress-free experience. We do have limited gowns off the rack, and occasionally, a designer may have some stock.
Do you have alterations services?
We have an expert designer and tailor who has been altering and designing gowns for brides and mothers for over 30 years. She works as an independent contractor, but her services are done right in our boutique. From just hems to re-designs, she can do anything. Your gown will be fitted to perfection, steamed and ready for your big day when you pick it up.
about Ivory
A dreamy boutique, designed to make every bride feel confident and right at home. Located in East Greenwich, Rhode Island, the store is in the perfect location for New England brides. The store is uniquely designed so that each client has a truly personal and private appointment. Please book an appointment to enjoy the Ivory Bridal Experience.
what brides are saying
We had a great experience at Ivory Bridal.
We had been to a couple of other stores, but found Ivory to be the best for personalized service and a team that really listens to you.
Francesca and my daughter connected on a level that made her feel comfortable and confident that she was picking the right dress for her big day. In addition to the inventory in the store, Francesca called manufacturers and ordered dresses for her to try, which resulted in her finding the perfect dress. We highly recommend Ivory Bridal!!
Robin Pasciuto
I had the absolute best experience with Ivory Bridals in house seamstress Margarida. She did an amazing job with my dress and made it fit like a glove. The tailoring work was impeccable and I never once felt worried that it wouldn't get done in time or that it would be anything less than perfect. Margarida has such great attention to detail and is a master at her work! Highly recommend her to any brides in need of tailoring for their dress! I also plan to use their services for dress preservation
Jennamarie Lopes
The service at Ivory Bridal Boutique was top-notch as I picked out my Mother of the Bride dress. Fran was patient and didn't make me feel rushed when I wanted to try on dresses for a second time. I highly recommend Ivory to any bride or mother!
Susan Sliney
Thank you Ivory Bridal Boutique for all you did in making my wedding day so special! Your bridal boutique is just beautiful and every time i went in i felt more and more excited for our big day! Thank you for everything! I loved my dress and the earrings! Thank you to your talented seamstress too! She was just wonderful to work with!
Tammy Milone
My encounter with Ivory Bridal Boutique was a great experience from the moment I walked in and was greeted by Kate.
Their stylist, Lisa guided me on design features, straps, fabric, and fit. She was extremely attentive to all my preferences and had helpful suggestions. We found the perfect dress for me as "mother of the groom" :)
I had my first fitting with Margarida about two weeks ago. She is simply amazing and did her magic altering my beautiful dress.
Thank you to Kate, Francesca, and Lisa for your knowledge, exceptional service, and atmosphere.
Isabel
I ended up finding my dream wedding dress after just 1 shopping trip at Ivory! The whole experience from start to finish was flawless. Kate and Francesca have a beautiful, welcoming boutique with so many amazing options to choose from. I also tailored my dress in-house with Margarida and truly couldn’t have been happier with my dress or more relaxed throughout the process thanks to the entire team at Ivory. I’m a fan for life!
Kayla Bowers
Ivory Bridal is an absolute dream to work with. Their team is exceptionally professional, their boutique is stunning and luxurious, and their dress selection is truly exquisite. The service is second-to-none. I wholeheartedly recommend them to any bride-to-be, as well as mothers of the bride and groom, for a truly amazing gown shopping experience.
Kara Reddy
